Welcome to TopShelf

Discover the Essence of Premium Beauty

South Africa's home for beauty, fragrance and personal care — from exclusive competitions to curated product ranges, all in one place.

High fashion model — TopShelf premium beauty
ColorStay R100 Off Super Lustrous Ultra Revlon Fragrances Emily in Paris Mitchum
Competitions Now Open

Win Big with Your Favourite Brands

Enter the Matric Dance Competition for a chance to win R50,000 experiences. Complete your Emily in Paris collection. Your next win is a click away.

Matric dance — TopShelf competitions
Pink Happiness Fire & Ice Emily in Paris

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R100 Off Revlon ColorStay™ Foundation — 24-hour staying power. Find your shade & shop at Clicks, Dis-Chem, Woolworths & more.
New Launch Revlon Super Lustrous™ Ultra Lipstick — 10 ultra-rich shades. Take the shade quiz & shop at Clicks, Dis-Chem, Woolworths & more.
R100 Off

Revlon ColorStay Foundation

Get R100 off Revlon ColorStay™ Foundation — 24-hour staying power that won't quit. Take the quick shade finder quiz, discover your ideal formula for combination/oily or normal/dry skin, and shop at Clicks, Dis-Chem, Woolworths, Takealot and more across South Africa.

revloncolorstay.topshelf.co.za
New Launch

Revlon Super Lustrous Ultra Lipstick

Why be extra? Be ultra. Revlon Super Lustrous™ Ultra Lipstick delivers ultra-rich colour with the care of a lip balm — powered by Murumuru Butter, Orchid Extract and Moisture Wear Technology. Take the 60-second shade quiz, explore 10 stunning shades, and shop at Clicks, Dis-Chem, Woolworths, Takealot and more across South Africa.

revlonsuperlustrous.topshelf.co.za
Competition

Revlon Fragrances

Enter the Matric Dance Competition and stand to win one of six R50,000 matric dance experiences plus R150,000 in prizes. Featuring Pink Happiness and Fire & Ice fragrance ranges available at major retailers nationwide.

revlonfragrances.topshelf.co.za
Products

Mitchum

72-hour clinical-strength protection you can count on. Mitchum's triple odor defense antiperspirant is available for men and women at retailers across South Africa. Long-lasting freshness, clinically proven.

mitchum.topshelf.co.za

The Journal

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19 Feb 2026

Revlon ColorStay Foundation: R100 Off & 24-Hour Staying Power

Get R100 off your perfect foundation match. Discover why ColorStay™ is South Africa's go-to for long-lasting coverage — and how to find your shade.

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11 Feb 2026

The Iconic Scents: Revlon Fire & Ice and Charlie

Two legendary fragrance ranges that have defined confidence and style for generations of South Africans.

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11 Feb 2026

Revlon Pink Happiness: South Africa's Most-Loved Fragrance

From First Love to Crush on You — discover every variant of the fragrance that captured a nation's heart.

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10 Feb 2026

How to Choose Your Signature Fragrance

A practical guide to finding the perfect scent that matches your personality — from floral to warm spicy notes.

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8 Feb 2026

Matric Dance Beauty Prep: Your Complete Guide

Everything you need for the perfect matric dance look — from long-lasting makeup to the right fragrance.

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5 Feb 2026

Long-Lasting Makeup Tips for South African Weather

How to keep your makeup flawless through heat, humidity and everything in between.

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2 Feb 2026

The Rise of Celebrity Fragrances: From Paris to Johannesburg

How pop culture is shaping fragrance trends — and why Emily in Paris landed in South Africa.

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30 Jan 2026

Antiperspirant vs Deodorant: What You Actually Need

They're not the same thing. Here's the science behind each — and how to pick the right one.

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27 Jan 2026

Beauty Competitions to Enter in South Africa in 2026

The best brand competitions running right now — and how to enter for a chance to win big.

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Frequently Asked Questions

What is TopShelf South Africa?

TopShelf is a South African digital platform that connects consumers with premium beauty, fragrance and personal care brands. It hosts brand experiences, product information, competitions and promotions for brands including Revlon Fragrances, Emily in Paris, Revlon ColorStay and Mitchum.

Which brands are available on TopShelf?

TopShelf currently features four premium brands: Revlon Fragrances (Pink Happiness & Fire and Ice), Emily in Paris Fragrance Collection, Revlon ColorStay long-lasting makeup, and Mitchum clinical-strength deodorant and antiperspirant.

How do I enter TopShelf brand competitions?

Visit the specific brand page on TopShelf (such as revlonfragrances.topshelf.co.za or emilyinparisfragrance.topshelf.co.za), purchase the qualifying product at any participating retailer, and follow the entry steps on the competition page to upload your proof of purchase.

Is TopShelf available nationwide in South Africa?

Yes. TopShelf is a digital platform accessible to anyone in South Africa. The brands and products featured are available at major retailers nationwide including Clicks, Dis-Chem, Pick n Pay and Checkers.